…Our Mission
We eat, sleep and breathe beauty. We develop innovative, top performing products. We design artistic imagery that inspires creativity.
We surround ourselves with the most gifted artists and educators in the industry. We are 100% committed to the advancement of the global salon community. Why? Because beauty isn’t our job—it’s our passion. ”
For further information an Joico visit www.joico.com or www.joicoeurope.com